UK

Shine 360°

Shine 360°

is the group wide brand and rights management division of the Shine Group.

The division is responsible for the commercialisation of the company’s non-broadcast rights in the areas of:

Sponsorship and Brand Partnerships

• Partnering with leading local and international agencies and advertisers across all major categories including supermarkets, telecommunications, automotive, fast moving consumer goods, airlines, financial services, and quick service restaurants.

Retail and Consumer Products

• Specialising in launching retail propositions and franchises, with a proven ability to innovate into new non-traditional businesses across categories as diverse as food and grocery, cookware, publishing, fitness and sports nutrition, toys and games.

Digital and Interactive

• Building our brands advertiser supported websites, mobile and applications, social media, e-commerce and subscription retail, branded video channels, gaming and gambling, and viewer interactivity

Live Experiences

• Bringing our brands to life via innovative and world-class experiences including branded retail, consumer exhibitions, pop-up restaurants, fitness retreats, hospitality and travel

Brand Funded Entertainment

• Working with local and international advertisers in the development and production of entertainment for broadcast and digital platforms.

Our mission is to bring television formats to life, building sustainable brands that engage and entertain audiences globally.

With Group headquarters in London, and overseen by Shine 360° CEO, Ben Liebmann, the business has established local teams in the United States, Australia, France, Iberia and the Nordics.

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